Last Updated: April 3rd, 2019 by Dan Astriden
The best CMS for small business website will vary depending upon the needs of a business. Frankly, a content management system is typically not needed and causes more maintenance than a standard HTML website. Sure, the plugins are great and vastly cut down development expenses but for the most part the excessive code and management of a robust systems outweighs the cost of a stand alone HTML website. This isn’t true in all cases so you need a professional to evaluate your needs and determine the right path.
I can’t tell you how many companies go to a web designer and say we need a website that we can update ourselves. From my experience, they all say this but when it comes down to it, almost all don’t make the cms updates themselves. Even if they did, it would be a huge mistake as they don’t have the knowledge to optimize images and implement proper web techniques.
WordPress is by far the most popular content management system used and is a decent platform. There are numerous plugins available which significantly drive down development costs. This is especially true for e-commerce plugins as well as member registration plugins and portal websites. One disadvantage of popular content management systems is security and the source code for plugins is open source so anybody can view the PHP code. This creates security vulnerabilities and if you use plugins you should make sure the plugins on your website have the latest version installed and the plugins is actively being managed by the developer. A web hosting account is needed to host the CMS on the web.
The best CMS for small business website really depends on backend admin solution where you can conveniently edit articles, pages and metadata tags. You want to ensure the blogging system has the functionality and editing features that allow you to customize the website easily. It’s also a good idea to research and pick quality software that has advanced customization features and meets your requirements.
WordPress is my personal pick since the company is in full control over the code and content. Platforms such as Shopify, Wix & Weebly are great as a business owner can do themselves if they are on a budget but also have a huge disadvantage. Website build strength over time and search engine signals are accrued. The free or cheap platforms are many times a good choice to get started but realize in most cases you can’t transfer the signals to a new platform or may be forced to pay for the platform for the life of the business. Another problem with the free platforms is the manager doesn’t have the technical knowledge to ensure a fast loading, responsive website that looks good and works on all devices. The free platforms create many shortcuts but are not good enough to full manage a website properly.
The best CMS for small business website ultimately depends upon your own needs and may vary depending upon industry. Don’t select a system by the latest trends, rather pick an editing solution that allows you to quickly customize and will be around in the future. Theme, plug-in, templates and extensions are helpful and designed to reduce expensive development costs. Finding the right builder and using the right tools is unique for every situation so it’s best to have a developer guide you through the large and complex cloud of CMS builders.
Honestly, the content management systems are not good for web development. The themes have so much excessive code and the platforms have so many bells and whistles that it takes a web developer quite a bit of time to fix and maintain all of these issues. However, if you are in the position where a content management makes sense for the company, WordPress is usually a good call from a development perspective. It’s best to consult with a professional to determine the right platform for your business.
My top choice for ecommerce would be a Shopify store built with an easy to use interface. They make it easy for a person that doesn’t have technical skills to run a ecommerce website. However, there are significant limitations such as little control over the url structure and the online editor is limited adn not flexible. A business owner will most likely needs a developer to make more advanced edits amd create custom elements.
This website is using WordPress. https://www.cio.gov/ is a nice example of a website using a content management system.